Last week I had the opportunity of having my business In The Spotlight over in the MOTUS Women Entrepreneurs Network on Facebook https://www.facebook.com/groups/motuswomenentrepreneursnetwork/and on Friday, held a Q&A Session on Commercial Photography for branding, websites and social media marketing.
One of the questions asked by a member was ‘How do you get your clients to smile naturally during their photo shoots as smiling on demand can be quite difficult and it doesn’t always get great results. For me, capturing those genuine smiles is all about helping my clients to feel comfortable and relaxed in front of my camera first and foremost, so when we get into the shoot and we’re talking and laughing, they appear in a natural way.
To make this happen, here are some of the things I do to help my clients feel relaxed so those smiles occur naturally in their business headshots, all whilst we have some fun!
1. Smile a lot as this helps my clients feel relaxed and that encourages them to smile back at me!
2. Ask questions that evoke happy memories and feelings
3. Ask them to say the word HAPPY slowly and then quickly
4. Ask them to give me a sad face, angry face, scared face and then a happy face
If you have any questions about how professional photography can help your business attract new customers, increase brand awareness and allow you to increase your prices, please feel free to comment below or drop me an email at firstname.lastname@example.org, I’d love to hear from you x